Zac Efron
Film
Restaurant | Lower East Side, NYC
Freemans
NYC's original hidden gem at the end of a graffiti-covered alley. The colonial tavern that launched a thousand hipster restaurants, serving American comfort food beneath taxidermy and antlers since 2004.
American
$$
Hidden Gem
180+
Celebrity Visits
Pioneer
LES Scene
4.4
Rating
What makes Freemans unique?
Freemans is unique because it's literally hidden at the end of Freeman Alley, a narrow passage off Rivington Street. The colonial tavern aesthetic with taxidermy, antlers, and vintage decor pioneered the look that defined 2000s Brooklyn. It proved you could attract celebrities and crowds to a place you had to know existed.
Location & Hours
Address
Freeman Alley
(off Rivington Street)
New York, NY 10002
Lower East Side
Phone
(212) 420-0012
Reservations
Via Resy. Book for dinner; brunch is first-come. Weekend brunch has long waits.
Price Range
$$ (~$50-70 per person)
Celebrity Sightings
Signature Dishes
Legendary
Artichoke Dip
The famous Freemans artichoke dip with crispy bread. The dish that launched a thousand imitations.
Brunch
Devils on Horseback
Bacon-wrapped dates stuffed with cheese. Addictive sweet-savory bites.
Hearty
Hot Roast Beef Sandwich
Tender roast beef on crusty bread. Colonial tavern comfort at its finest.
Classic
Freemans Burger
One of the LES's best burgers. Juicy, simple, and satisfying in the tavern tradition.
Frequently Asked Questions
Freemans is hidden at the end of Freeman Alley, a narrow graffiti-covered alley off Rivington Street between Bowery and Chrystie Street on the Lower East Side. Walk down the alley until you reach the dead end - the restaurant is there. Look for the small sign.
Freemans is famous for pioneering the rustic, taxidermy-filled hunting lodge aesthetic that influenced countless restaurants in the 2000s and 2010s. It's also known for its legendary artichoke dip, brunch scene, and putting the Lower East Side on the culinary map for celebrities.
Yes! Freemans brunch is legendary - just be prepared for long waits, especially on weekends. Brunch is first-come, first-served. Arrive before 11am to minimize the wait, or come late to catch the tail end of service. The artichoke dip and Devils on Horseback are brunch essentials.